ES

Hola Guapo

Freightliner Campaign

The "Hola Guapo" concept was born to highlight the redesigned Cascadia 2026. I developed the master graphic and campaign adaptations for its launch.

Creative conceptualization · Master graphic · Art direction · Print and digital design · Web design · Merchandising

Hola Guapo — Evolution that conquers
Hola Guapo — Cascadia 5th Generation EPA 10
Hola Guapo — Front detail
Hola Guapo — Grille detail
Hola Guapo — Brochure
Hola Guapo — #ModoGuapo caps
Hola Guapo — Landing page